Immersive group adventures

Origin Travels trips works with local merchants, artisans, chefs, philosophers, guides and visionaries to create, real + epic experiences for our travellers. From learning the ancient art of ceremonial cacao making from Gigi in Guatemala, to watching the hands of Nena grate coconuts that have sustained her Costa Rican family for generations, we are committed to crafting our itineraries around opportunities to meet with incredible people who are changing their communities.

✧ Social Media Content Creation
✧ Social Media Strategy
✧ Content Writing
✧ Community Management
✧ Email Marketing
✧ Website Copywriting

I worked with Origin Travels as a Digital Marketing and Communications Manager, managing multimedia campaigns, social media strategy and implementation, and email marketing.

Key Takeaways

✓ Executed 5 digital multimedia platform campaigns to support the launch of several new trips 

✓ Developed and executed  a full-scale email marketing campaign to improve sales efficient, with an open rate of over 40%

✓ Within 90 days, through consistent posting, impactful content creation, and building strong client relationships, resulting in an 150% growth of Instagram engagement